SCREAM 'TIL YOUR BRAIN HURTS!
There are other ways to "enhance the entertainment value" of a game, of course, and nobody tries harder than a minor-league franchise. (Four words: Manute Bol on skates.)
There are plenty of stories about promotions and contests gone awry, but we like this one: The Columbus Chill of the East Coast Hockey League featured a "Scream 'Til Your Brain Hurts" promotion in the 1995-96 season, in which they gave a fan a roving microphone and encouraged them to "Scream 'Til Their Brain Hurt." One fan extended the spirit of the promotion and took the opportunity to unleash a very loud diatribe against the opposing goalie.
That silenced the "Scream 'Til Your Brain Hurts" promotion. And it proved that hockey fans are best heard, not understood.
posted by Jimbo! @ 3:36 PM
1 Comments:
i was at the last game @ the fairgrounds, they chose me & my 2 friends to participate in the intermission challenge, sling shot frozen hens into the goal. we won & got crappy t-shirts that we threw on the ice when the visiting team scored later in the game. oh, the good old days.
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